July 13, 2010
Only three of 30 popular pet food brands get top scores for healthy ingredients and sustainable business practices, reports Greenopia, a company that rates products for eco-friendliness.
About one-third of the brands, including Friskees, Iams and Purina, got the lowest or zero-leaf rating, based on a review of their ingredients, packaging, supply chain, animal testing policies and green building design. Companies were given extra points for environmental initiatives.
“From our analysis, it seems that the pet food industry as a whole is not as environmentally progressive as many others,” said Doug Mazeffa, Greenopia’s research director.
“Pet food recalls are happening more and more frequently,” added Gay Browne, the company’s founder, in a press release.
Karma of Natura Pet Products, The Honest Kitchen and Raw Advantage got the four-green-leaf award, and four other brands — Dr. Harveys, Newman’s Own Organics, Wellness and Wenaewe — earned three leafs each.