(211 reviews) 
Base-mix, just add meat to create a balanced diet
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Preference - 7 lb box

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Preference - 3 lb box

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Preference - 1 oz mini sample

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Preference - 4 x 7 lb boxes

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Preference Dog Food

Just add meat! Preference grain-free and gluten-free dog food is a base-mix made with sweet potatoes, coconut, pumpkin, celery and more. This natural, human grade 'foundation diet' offers an easy way to make homemade dog food recipes in your own kitchen. It's a meat-free dog food takes care of all the prep work, so you can add whichever meat or fish you would like. Preference dehydrated dog food is an excellent option for dogs who do better without common protein sources (like chicken, turkey or beef) or who just enjoy a little variety.

The 1 oz samples of Preference currently do not have peas.

The Honest Kitchen Preference is good for dogs who:
♥ Can’t have grains or gluten
♥ Can’t tolerate common proteins
♥ Can’t have white potatoes

our food is dehydrated

Calories Per Dry Cup: 333
Protein 12.00%
Fat 6.00%
Carbohydrates 63.60%
Life Stage Highly Active
Less Active / Senior
Recipe Highlights Lower Calories
Low Protein
Low Fat
Grain Free
Gluten Free

Contains NO corn, wheat, soy or GMO ingredients.


All ingredients dehydrated: Sweet potatoes, peas, cabbage, organic coconut, apples, spinach, pumpkin, bananas, celery, organic kelp, honey, tricalcium phosphate, choline chloride, zinc amino acid chelate, vitamin D3 supplement, vitamin E supplement, potassium iodide, potassium chloride, iron amino acid chelate, copper amino acid chelate.

Compare ingredients in all Honest Kitchen dog food recipes >

how much to feed each day

We suggest dividing daily amount into two servings, one in the AM and one in the PM. Our foods must be hydrated with water before serving, but you can add slightly more or less water than we suggest, according to your pet's taste. Refrigerate or discard any leftovers. Learn more about how to make our foods >

Some pups like our food immediately and some need a slower introduction. Click here to learn how to transition your dog to our food and also find some tips for those especially picky pups!

How to make it

Preference Dog Food customer reviews

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211 reviews for preference dog food view all

Written by Suzanne | 1/26/15

My dog had kidney stones and they were brought on by the type of food he was eating. So, I went in search of a new food where I could control the protein amount. I tried a sample of Honest Kitchen's food and he loved it. So we have been using the Preference base product for over two years. Both of us are happy with the result. He is healthy, lost weight and now is crazy, excited when I feed him. I have recommended it to my family and friends...I also love being in the redemption club at my local retailer, which helps save us some money!

Written by Leigh | 1/25/15

My dog has been on Preference for several years now. It is the perfect start for his all raw regimen. My vet remarks on his great health every year his panels come back, and he is 12 yrs! I do recommend allowing it to reconstitute for about 10 minutes to allow those wonderful bits to become more digestible. This is not a problem as I prepare his while making my breakfast/dinner and since he always eats after I'm done (reinforce pack leader), the food has had adequate time.

Written by Christina | 1/25/15

We have been struggling to find a dog food for my not quite 2 year old boxer for a year and a half that would agree with his stomach. He has been on every high quality kibble on the market, but we recently learned he had chronic pancreatitis and allergies. I did not feel comfortable trying the vet formulas, as I was unable to find even basic information about the ingredients and low fat kibble never seemed to satisfy his hunger. Before feeding Preference, he was at his worst. He was skin and bone, his coat was dull and shedding badly, and all he wanted to do was sleep. He was depressed and clearly in pain. Now, two months after being on Preference and cod fish, he is back to his old puppy self. The difference is night and day and I cannot recommend this dog food enough. He is back to wanting to play all the time, his coat shines, and he has begun to put on weight without begging for food every five minutes like on the low fat kibbles. I truly do not know what I would have done without Honest Kitchen.

Written by Paulina | 1/23/15

absolutely love this product! i don't have time to feed raw and separate meals but with this i just add the meat and the meal is ready. in my opinion its a great alternative to raw and ensures a complete and balanced meal.

Written by Damon | 1/22/15

I have had many dogs in my life but never one as picky as Mazy my Bernedoodle. We tried many different brands of high priced kibble for 18 months and none of them worked out. We even put different tasty additions in her food but even then we still had to coax her to eat. About 2 months ago we looked for a solution online and found Honest Kitchen. I ordered Preference base mix first and she loves it so much that she wines and softly growls at me as I get it ready because she wants it so badly. She now runs to her bowl every time and can’t wait for her next meal. I added Kindly base mix for variety and she gobbles it up the same. Thank you so much for making such a high quality food that she loves so much.

Written by Ann | 1/20/15

My 5 year old dachshund had a bad bout of pancreatitis as a puppy that resulted in a blockage and major surgery. He has always been prescribed food that he never ate. We'd have to add broth and other low fat items to his food to get him to eat until it didn't even resemble food anymore. I was doing research, and landed on The Honest Kitchen, and decided to give the Preference base a try, and our dog loves it! He howls as I'm making it. He seems to have more energy as well, and I love that it's real food!

Written by Linda | 1/17/15

My 7 year old Bernese Mountain Dog had terrible food allergies and I wanted to find a grain free base that I could mix with a variety of proteins. Chesney has been eating Preference for many years now and still loves it as much as she did day one!

Written by Sharolynn | 1/17/15

I have a very picky German Shepherd, he will not eat dry kibble. Started him on THK preference and raw meat and he is finally eating his food.

Written by Dany | 1/16/15

We currently have two foster dogs as well as our own dog and all three got started on THK at the same time. Our fosters LOVE this food, they all get so excited while it's being prepared. We have noticed that their coats are much shinier and they have each put on weight over the last 20 days. They all lick their bowls clean and run back to the kitchen wanting more!

Written by Dany | 1/16/15

My Sato "Schnitzel" loves THK. He was on a homemade diet prior to trying THK and I decided to start out with the Preference and add my own protein, so as not to deviate too much from his prior food. He can't stay still while I am preparing it and licks the bowl clean. I've noticed his coat is much nicer and he has more definition along his waistline and he's only been on the food for less than 20 days. Definitely trying the other flavors to see how he does.

Written by Debra | 11/30/14

My German Shepherd Angie loves this food. This is the fist time in her 4 years that she gets excited for her meals. She no longer has food allergies and her coat looks fabulous. Just added a new Yorkie, Mia to our family and she eats preference, too. Thank you for a great food.

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"Pet food good enough to eat - literally. " - New York Times

"Made with 'human food grade ingredients' but intended for dogs & cats." - The Wall Street Journal

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