My sweet old girl has a hard time wanting to eat anything other than human food (she's a little spoiled!) She's reluctant to touch any of the brands of kibble I have bought her in the past - I'm lucky if she'll one cup of kibble in day (and based on her weight and age, she should be eating a lot more than that.) But she LOVES THK clusters. She thinks they are treats! We feed them to her in her snuffle mat (like we used to do with just her treats) and she loves it. Plus, my conscience feels better knowing that I'm buying food that is both good for her and better to the animals that are the source of her food. Several of the farms that THK sources their chicken from are GAP certified in treating their animals more humanely, and I really appreciate that.